The Raven Cycle Playing Cards

This was a type specimen promotion using a single theme for content and copywriting. This project theme centered around the idea of having a deck of cards that you could interact with as you learn more about a book series.

Service

Identity & Branding, Print

Client

SCAD Project

Year

2019

Mission:

Create a type specimen promotion for a typeface, using a topic of your choice as a vehicle and for content. Your client is the typeface. Instead of pages, you will create a playable deck of cards using the typeface(s).

Concept:

With this theme, I choose a typeface that would be best complement the hand-drawn illustrations and the rich warm color palette that mirrored the overall book concepts. With Trajan, I’ve felt like I could achieve my vision of having work of art that both showed the use of the magic of the books but also showed the solidarity of the font.

Ace

Two

Three

Four

Five

Six

Seven

Eight

Nine

Ten

The Royals

Joker

© 2020 by Mary Sanders